For most business owners, scaling operations, achieving growth, and bringing in more revenue is almost always top of the list of priorities. Whether you run a small local business or a Fortune 500 company, it’s never a bad thing to look to the future and put steps in place to catapult your business to new heights and accelerate your business towards success.
Although, it’s not as simple as waving a magic wand and hoping for the best. To get to the top, you have to put measures in place and adopt strategies to give you the best chance of getting there. On that note, here is a list of nine things you can do to speed up your business growth and make the vision you have for your company become a reality.
1 – Make Sure You Hire The Right People
“It doesn’t make sense to hire smart people and then tell them what to do. We hire smart people so they can tell us what to do.” – Steve Jobs.
Hiring the right people is absolutely instrumental to your business success. If you hire wisely and bring the right people into your company, it can significantly boost performance and improve your results.
On the other hand, making the wrong hire can be a costly mistake that costs your organization time and money and seriously reduces your productivity.
This is especially important if you own a start-up or a business that’s still in its infancy. You need the right players on your team who are willing to put in the hard hours and dedicate themselves to the business and see it succeed.
2 – Focus On Already Established Revenue Sources
One of the classic mistakes that many business owners make when trying to accelerate their business growth is opening themselves up to new revenue generation opportunities. Although it is hard to knock the logic: you bring in more money, you have more profits, right?
Well, not always. You see, when you go out of your way to create new revenue streams, your already established systems will start to suffer as a result. After all, you only have so many resources within your company, and the more thinly you spread them, the less effective they will be.
Rather than going out of your way and experimenting with new ideas, it’s better to laser in and focus on what you already know you are good at it. Instead of exposing yourself to increased risk, double down on your strengths and try to make the most out of your current revenue streams and existing customer base.
It’s much more likely you will find success that way, and it’s easier.
3 – Streamline Your Operations
If you really think you’re ready to speed things up, then you need to make time to streamline your business operations before you pull the trigger. Think about it, when a Formula 1 team tries to improve the acceleration of their car, one of the first things they do is streamline the body to make it as efficient as possible.
Your business should be no different.
Streamlining your business means optimizing your processes by cutting out redundant or inefficient tasks. Try and reduce wasted time and resources in your company and make it as productive and efficient as possible before increasing production or ramping up your marketing efforts.
4 – Outsource And Automate
This ties in nicely to the above point. Outsourcing and automating your business processes is a great way of streamlining your business and freeing up valuable resources in your company.
Let’s face it; running a business can feel a lot like spinning plates. While you’re focusing all of your time and energy on one problem, other issues start to mount, and jobs end up getting half-done.
To avoid this and give yourself more room to grow, you need to recognize when a job would be better being outsourced and automated. Getting a freelancer to pick up some of your company’s slack may sound like an extra cost.
Still, it is a wise investment that will allow you to allocate your limited resources more effectively in many instances.
5 – Start A Customer Loyalty Program
As we discussed earlier, making the most out of your existing revenue streams is a great way to accelerate your business growth and scale your operations. If you are struggling with ideas on how to do that, introducing a customer loyalty program is an excellent way of doing just that.
How so? Well, for starters, 57% of consumers spend more on brands to which they are loyal, and when you factor in that 82% of companies agree that retention is cheaper than acquisition, you can see why it’s a recipe for success.
Give your customers benefits for coming back to your company, and before long, your costs will shrink, and your profits will skyrocket.
6 – Enroll In A Coaching Program
These days being a successful entrepreneur requires you to be the jack of all trades. You have to have a firm grasp of many technical aspects if you want to be successful, including marketing, accounting, people skills and communication, strategic thinking, and leadership. However, that’s a tall order for any person to follow.
If you really want to grow your company, it’s a good idea to seek guidance from time to time and receive business coaching to help you see where you are going wrong and highlight new opportunities you might otherwise have missed.
Business programs like Clients on Demand do a great job of teaching business owners and entrepreneurs all of the skills and tools they need to scale their companies and achieve business success. While you may be able to go it alone, you will undoubtedly get there a lot faster and a lot more pain-free if you can find the time to seek out coaching.
7 – Get Ready To Go Digital
The digital world is here, and it’s time to catch up with the times. If Covid-19 has taught us anything, it’s that digital transformation is no longer an optional luxury for businesses; it’s an absolute necessity. If you don’t have at least some portion of your company online, then you are leaving money on the table; it’s as simple as that. At the very least, you will be losing out to your competitors who offer digital products and services to your target market.
Sooner or later, you will have to digitize your business operations, so it makes sense to stay one step ahead of the game and start working towards it now while you still can. If anything, it’s a great way to streamline your business and automate a lot of your laborious business processes that take up valuable time and resources, such as finance, HR, and payroll.
Additionally, it’s important you set up digital channels of communication with your customers so you can make yourself readily available to answer their queries and interact with them when necessary.
8 – Develop A Culture That Prioritizes Growth
The culture that you have created within your company will translate into just about everything that you do. For this reason, you must incorporate a growth mentality into your company culture and instill it into your employees, making sure that everybody is on board with the goals and ambitions that you have for your business.
To do this, you must lead by example. The way you do business and interact with people (including your employees) should always be in harmony with your business’s core mission, vision, and values. If you want to accelerate your growth, then you need to create a positive and productive work environment where that can be a possibility.
There are a number of ways you can do this, and one of the first to consider is a marketing MBA since this will give you the background and information you need to understand why a productive work environment is so important, not just how to achieve this state within your company.
9 – Focus On The Customer Experience
Finally, it’s crucial to remember that a positive customer experience is critical to any business’s sustained growth. Suppose you continue to deliver value to your customers and ensure their experience and interaction with your company are positive. In that case, it will promote brand loyalty, increase customer retention, and even encourage brand advocacy.
Even if you have an excellent product, it will be challenging to satisfy your customers and keep them coming back time and time again if you don’t provide quality customer service. So when you start to scale your operations and accelerate your business growth, always ensure that your customers are your number one priority, because after all, they are the ones that generate your revenue.